How to Track Website Leads

Posted by Patrick Smith

UPDATE for 2017 – Our lead tracking tool Convertable is now open to users. You will finally be able to track your leads from the moment they are submitted through your contact form all the way through to the end of the sale you will be able to finally attribute the true ROI of each traffic […]

Top Negative Keywords for B2B Pay-Per-Click Campaigns

Posted by Patrick Smith

If you are running a pay-per-click campaign on Google AdWords, Bing/Yahoo AdCenter, or any other PPC network to bid on Broad and/or Phrase match keywords without using Negative keywords, I can guarantee you are wasting a good chunk of your budget on keywords that will never convert into sales for your company or your clients. […]