Streamline Metrics Passes AdWords & Analytics Exams

Posted by Patrick Smith

Streamline Metrics is proud to announce that Patrick Smith has passed all six Google AdWords PPC Exams (including Fundamentals) and the Google Analytics Certification to officially become a Google Partner in Richmond, Virginia. ” Streamline Metrics has specialized in Google AdWords and Google Analytics for over a decade now, managing several million dollars in Ad Spend and […]

AdWords Conversion Rate Optimization Tip

Posted by Patrick Smith

One of the most effective ways to boost conversion rates for Google AdWords campaigns is to make sure to include the exact keyword that the user searched for to get to your site on the landing page. Not a slight variation of the keyword they searched, but the exact keyword they searched! The easiest way […]

How to Redirect PDF Files with PHP, ASP or .htaccess for SEO

Posted by Patrick Smith

How to Redirect PDF Files with PHP, ASP or .htaccess for SEO This is the follow up to my previous post “SEO for PDFs – Optimizing PDF Files for Search Engines” in which I recommended NOT using PDF files whenever possible. In this post, I will explain how to go about redirect PDF files with […]

SEO for PDFs – Optimizing PDF Files for Search Engines

Posted by Patrick Smith

There has long been a myth that “search engines can’t read PDFs” so it is better to put all content on an indexable HTML page. This may have been true a few years ago, but nowadays most of the major search engines have no trouble crawling and indexing PDF files. There are several fantastic guides […]